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How to utilise NFC tags as an artist
NFC technology presents a valuable opportunity for artists to tap into offline marketing.
Nov 28
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Carlo Kiksen
1
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How to utilise NFC tags as an artist
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Converting TikTok users to Spotify listeners
A new integration allows TikTok users to save music to Spotify with a single tap seamlessly.
Nov 21
•
Carlo Kiksen
3
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Converting TikTok users to Spotify listeners
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How artists contribute to social media addictions
Artists are unwitting contributors to the facilitation of behavioural addictions.
Nov 14
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Carlo Kiksen
1
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How artists contribute to social media addictions
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How artists can lower the costs of their ads
Simple actions artists can take to reduce their CPC, CPM, CPA.
Nov 7
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Carlo Kiksen
1
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How artists can lower the costs of their ads
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October 2023
Harnessing brand activism for artists
How activism can positively affect artist brands.
Oct 31
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Carlo Kiksen
1
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Harnessing brand activism for artists
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Why artists should comment on other artists’ posts
A very easy method to reach people within the target audience organically.
Oct 24
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Carlo Kiksen
2
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Why artists should comment on other artists’ posts
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How to leverage user intent
Marketing is about changing behaviour rather than hacking algorithms.
Oct 17
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Carlo Kiksen
1
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How to leverage user intent
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How the viral yearbook trend works
Suddenly, many artists look like Saved By The Bell characters
Oct 10
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Carlo Kiksen
1
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How the viral yearbook trend works
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How to register a .music domain name
A domain name is an integral part of an artist's brand.
Oct 3
•
Carlo Kiksen
1
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How to register a .music domain name
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September 2023
How to use broadcasting channels on WhatsApp and Instagram
This new feature allows artists to use WhatsApp on a larger scale.
Sep 26
•
Carlo Kiksen
1
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How to use broadcasting channels on WhatsApp and Instagram
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How to explore this new AI tool that generates music from text prompts
Stable Audio can synthesise CD-quality audio from text in seconds.
Sep 19
•
Carlo Kiksen
1
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How to explore this new AI tool that generates music from text prompts
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How artists can find the one metric that matters
The OMTM helps identify primary issues to focus on and define a straightforward goal for a certain time to get results more quickly.
Sep 12
•
Carlo Kiksen
1
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How artists can find the one metric that matters
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